2026 Spooktacular Stroll Sponsor Recap

 

What a BOO-tiful season! We were treated to fantastic weather almost every night and welcomed thousands of families to enjoy our not-so-scary Spooktacular Stroll! This year, families loved our NEW electronic scavenger hunt, following the trail and collecting Halloween Magic Stamps to help Giggles the Ghost save Halloween. With great food trucks, lawn games, interactive experiences and plenty of Halloween fun around every corner, Spooktacular Stroll once again became the perfect place for families to make lasting memories together every Friday, Saturday and Sunday throughout October. Thank you to everyone who joined us and helped make this season such a success!

 
 

RADIO:

Galaxy Media ran XYZ radio spots across KROCK, TK99, Sunny 102 and all ESPN stations to promote the 2026 Spooktacular Stroll.

Below are a few examples of the radio spots that were ran:

Spooktacular Stroll
Galaxy Events (RD)
Spooktacular Fridays
Galaxy Events (RD)
Spooktacular Saturdays
Galaxy Events (RD)
Spooktacular Sundays
Galaxy Events (RD)
Spooktacular Final Week
Galaxy Events (RD)
 

TV:

Our partners at CNY Central (3, 5 & CW6) ran a heavy TV campaign promoting the event during the Halloween season!

 

Social Media/Website:

FACEBOOK

  • Reach: 211,110 organically, 153,800 thru paid ads = total 364,900

  • Key demo: women 35-44

  • 3,800 link clicks w/ paid ads

  • +383 new followers

WEBSITE / TICKETING

  • 8,600 visitors to ticketing page

  • 21,000 visitors to website

Below are a few examples of our social media posts to promote the event and get our audience excited!

 
 
 
 

Billboard:

The image below was the billboard images used across CNY to promote the event.

 

News/Press Coverage:

Click “HERE” for “Spooktacular Stroll returns to Long Branch Park with new themed days and family activities”

Click “HERE” for “Spooktacular Stroll returns for 2025 season”

Click “HERE” for “Halloween events and haunted houses in Syracuse, Central NY: Scary fun things to do”

 

Thank you to all of our sponsors!

Upstate Honda Dealers, Smurfit Westrock, Frightmare Farms, Fred F. Collis & Sons, IBEW Local 43, WellNow Urgent Care, Woodford Bros, JW Didado Electric, Bruce Electric, Rentals to Go, Chick Fil A of Clay, Palmer Electric, Brosh Plumbing, CNY Electric, San Miguel, Novelis, Voss Signs, Nascentia Health, IBEW 1249, CNY Central, OneGroup, Community Bank, Camping World, Morgan Rubbish, Dependable Disposal, Jillie Dogs, Just Poppin’, Dark Hallow Productions- Witches Brew and Antonio’s

 

Photos:

 

Thank YOU for supporting our 2025 Spooktacular Stroll presented by the Upstate Honda Dealers!

We will see you in 2026 for more SPOOOOKY fun!